Archive for export sales training
Winning Sales – Basic Level Training
Posted by: | CommentsThere are still a few places available on the Invest NI ‘Winning Sales – Basic Level’ training course taking place in Cookstown on Thursday 10th September. This interactive workshop delivered by Suzanne Hill of Handel Export and colleague Paul Harding is particularly suitable for people who have limited or no previous knowledge of sales, such as staff working in a technical role who are taking on sales responsibility, or those working in a sales support role who are moving towards a more customer – facing role. The key objectives of the workshop are to:
Handel Export launches trade visit to Poland in October 2009
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- Map of Poland
This week Handel Export is officially launching a new trade development programme to Poland in cooperation with our partners, the Northern Ireland Chamber of Commerce and Invest NI. The purpose of the project is to enable Northern Irish companies to gain fast-track access to contacts and business opportunities in the Polish market and to build trading relationships with their Polish counterparts. The Trade development Programme encompasses a market visit to Warsaw which will take place from the 26th – 30th October 2009.
This project will be the 7th such venture that Handel Export and the Northern Ireland Chamber of Commerce have carried out to Poland in the last several years. Numerous Northern Irish companies have participated, this has facilitated trading relations with Polish partners. Many Northern Ireland companies have established offices in Poland, sourced Polish suppliers, established distribution networks for their products and services and established strategic alliances with Polish partners.
How to avoid common exporter mistakes – Part 2
Posted by: | CommentsIn the second part of the series of ‘How to avoid common exporter mistakes’ Handel Export will outline the importance of carrying out sufficient and appropriate market research when approaching a new export market.
Part 2: Failure to carry out sufficient or appropriate market research
Carrying out good market research prior to entering a new market is vital for a number of reasons, not least for saving you time and money through making sure you get it right first time.
How to avoid common exporter mistakes – Part 1
Posted by: | CommentsFor many companies who are new to exporting, doing business outside their home market for the first time can seem like a daunting task. It is true that there are many pitfalls that need to be avoided (some very costly!), but just as there are common mistakes that first-time exporters make (and many experienced exporters!), so too are there common solutions that will help companies to avoid these.
Having worked with several hundred exporters, assisting them to successfully export to new markets, Handel Export has come up with a series of what we perceive to be the most common exporter mistakes and tips on how to avoid these. We will profile these in our next blogs over the following days and weeks.
Part 1: Failure to develop an export strategy or plan
Export training – Winning Sales, Basic Level
Posted by: | CommentsWould you like to improve your selling skills? Have you recently moved into a sales role within your company? Have you been working in sales and would like to do a refresher course in selling skills? Suzanne Hill from Handel Export and colleague Paul Harding are delivering an export training workshop on ‘Winning Sales – Basic Level’ on 21st April as part of Invest NI’s Passport to Export programme. The workshop is based on practical selling skills attained by the 2 trainers in the course of their careers spent in global export sales.
The workshop aims to help participants understand how to:
- Prepare effectively for a meeting in order to shorten the sales cycle
- Be clear about the benefits of their product or service from the customer’s perspective
- Build a rapport with the customer and gain an understanding of their business
- Communicate their message clearly to potential customers
- Spot buying signals and deal effectively with objections
- Close the sale
Places in the workshop are limited to 12 people. The workshop will take place at the Glenavon Hotel in Cookstown on Tuesday 21st April from 9.15am – 4.30pm. To register for a place in the workshop, follow the link to Invest NI’s website.
